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Butterfly: The Essence of Hanae Mori 🦋

Thirty years ago, a unique fragrance spread its wings on the Parisian runway during a Haute Couture show by the visionary Japanese designer Hanae Mori.

The Butterfly Bottle: A Vissionary Design

True to her principles, Hanae Mori designed a bottle free of any plastic. The cap, sculpted from translucent glass, is delicately frosted to create an elegant contrast, reminiscent of the intricate details of a couture gown. Shaped like a butterfly gently perched on the bottle, it embodies the designer’s signature motif and lifelong inspiration.

A Magical, Captivating Fragrance

Butterfly breaks away from traditional perfume structures. Instead of the classic top, heart, and base notes, it charms with a circular composition that wraps you in a harmonious blend from start to finish. Luminous, fruity notes intertwine with rosy, jasmine accents, while vanilla and woody undertones create a delicate balance.

Iconic Ingredients: A Legendary Signature

At the heart of Butterfly lies the plum blossom, a lesser known yet equally radiant counterpart to the cherry blossom. Blooming at the end of winter, it signals the promise of spring. Its lush floral presence, combined with warm vanilla and almond wood notes, gives Butterfly its unforgettable character.

A true Story: The Butterfly Journey

In 1995, Hanae Mori introduced Butterfly to the world, envisioning a fragrance that would connect Paris, Tokyo, and New York. More than just a perfume, it symbolizes the spirit of a woman who dedicated her life to art and beauty as a means of empowerment. Butterfly continues to inspire, bringing together admirers from around the globe in celebration of freedom and creativity.

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