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Our Commitments


Inspired by Beauty and Nature

From her childhood in Japan, Hanae Mori drew inspiration from the delicate balance between tradition and openness to the world. The butterflies of her homeland left an indelible mark on her creative universe.

They symbolize fashions and fragrances that, like their delicate wings, transcend borders and celebrate lightness, color, and elegance.

The Art of Responsible Fragrance

We believe in the power of perfume to unite nature, beauty, and humanity, and we are committed to minimizing our ecological impact at every stage of creation.

Since 1995, we have innovated with a recyclable glass cap, eliminating plastic, inspired by folded butterfly wings, in collaboration with master glassmaker Pochet. Every detail embodies refinement and responsibility.

Through the Conscious Index, we transparently measure the environmental and societal impact of our perfumes, from sourcing raw materials to the fragrance concentrate.

Protecting Monarch Butterflies

Monarchs undertake one of the planet’s most remarkable migrations, yet their population has declined by 90% since the 1990s and relies on milkweed plants.

Hanae Mori Parfums actively support organizations dedicated to their preservation, ensuring these symbols of lightness continue to inspire future generations.

Let’s protect Monarch butterflies! For beauty, for nature, for tomorrow.

Butterfly

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